How to integrate Google Analytics with your WordPress website

In this article, you will find out how to integrate Google Analytics with your WordPress website. 

• using the Google Site Kit dedicated plugin

Step 1:

Install and Activate the Google Site Kit plugin.

📝  Note: Here is a guide about how to install a WordPress plugin.

Step 2:

Once installed, navigate to Dashboard > Site Kit and start configuring the account by clicking on the Start Setup/Sign in with Google blue button:

• Sign in with Google 
• Choose your Google account
• Check the two checkboxes
• Setting up by pressing the buttons:
  • Proceed
  • Allow
  • Add site
  • Go to my Dashboard

Step 3:

You will be redirected to Site Kit's dashboard (1) :

• Click on "Connect Service" for the module you want to activate (eg. Analytics (2) ).

Step 4:

After clicking on " Connect Service", a Sign in with Google pop up will appear:

• select your Google account.
• check the access that you give to Site Kit (in the GIF below, I have used an already configured account).
• click on Continue.

Step 5:

Complete the details (1) of the site and click on "Create Account" (2).

Step 6:

Check Google Analytics Terms of Agreement and click on the Go to my Dashboard button.

Done! You have successfully configured Google Analytics for your website.

📌 You can check the statistics by navigating to Site Kit > Analytics.

📝 Note: Here is a blog article dedicated to Google Analytics for beginners.